Come join us Monday, April 11th, for PMUG’s General Meeting as Jean MacDonald from “Smile” software presents,
“Online Marketing for Small Business: You Are The Expert”
Among all the challenges of running your small business, marketing is one of the most daunting. It’s easy to waste time and money on strategies that don’t grow your business. It’s easy to get overwhelmed with the amount of expert advice available, and you may even be tempted to hire an expert. In fact, no one has more expertise than you when it comes to marketing your business.
This session will cover the basics of getting started in online marketing with a focus on finding a mix of online marketing activities that will be most most beneficial to your business–and won’t waste your scarce time and resources. We’ll look at search engine optimization, pay-per-click advertising, email marketing and social media campaigns. You’ll get an overview of the basics and be able to ask questions specific to your business during the Q&A.
Where: Jean Vollum Natural Capital Center (sometimes called the Ecotrust Building) 721 NW Ninth Avenue Portland, OR 97209 (Download map and directions)
Description: General Q&A 6:30 to 7:30; announcements 7:30 to 8:00; main speaker 8:00 to 9:00 PM.